About Us

Why Your Support Matters

Your support is critical in helping us achieve our mission of protecting and educating 250,000 students across New York City. With identity theft and financial challenges becoming more common, young people need the tools to safeguard their personal information and build a strong financial foundation. By donating to The R.A.R.E. Foundation, you’re not just providing immediate protection against cyber threats; you’re equipping students with life-changing financial literacy education that will empower them for years to come. Your contribution helps break the cycle of financial instability, ensures students are prepared for the future, and fosters a generation that understands the value of financial responsibility.

Our Approach

At The R.A.R.E. Foundation, we believe that everyone deserves the opportunity to achieve economic prosperity, regardless of their background or circumstances. Our mission is to empower underserved communities that face significant financial struggles with few resources and limited access to education. Without intervention, many of these individuals will find it nearly impossible to break the cycle of poverty and build a better future for themselves and their families.

What We Focus On

Credit Education

We believe that understanding credit is fundamental to financial empowerment. Our programs teach individuals how to manage, build, and repair their credit, giving them the tools they need to secure loans, housing, and other essential services. Credit education is the cornerstone of financial recovery, and it is where we begin our journey with every individual we help.

Community-Based Accessibility

We are deeply committed to making our services accessible to those who need them most. We bring our programs directly into communities, ensuring that everyone, regardless of their location or circumstances, has the opportunity to participate. By embedding ourselves within communities, we can better understand their unique challenges and tailor our services to meet their specific needs.

Intensive Economic Literacy

We believe that understanding credit is fundamental to financial empowerment. Our programs teach individuals how to manage, build, and repair their credit, giving them the tools they need to secure loans, housing, and other essential services. Credit education is the cornerstone of financial recovery, and it is where we begin our journey with every individual we help.

Strategic Alliances

We know that we cannot do this alone. That’s why we forge strategic partnerships with organizations, businesses, and community leaders who share our vision. These alliances allow us to extend our reach, amplify our impact, and offer a more comprehensive suite of services to those in need.

Donate Today

Your donation is more than a contribution—it’s an investment in the future of our communities. Act today and help us make a difference.

Thank you for your generosity and support

Our Legacy: Financial Recovery and Community Strength

The R.A.R.E. Foundation was born out of a deep desire to create a nation where every individual, regardless of their background, has the opportunity to achieve financial prosperity. Founded in January 2016 by a small group of passionate New York residents, our vision was simple yet profound: to ensure that all segments of our community are provided with the tools and resources they need to thrive.

From the very beginning, we knew that financial education was key to breaking the cycle of poverty and creating lasting change. Our founders recognized the urgent need for Credit Literacy & Recovery, Entrepreneur Services, and Job Preparation in underserved communities. With a clear mission and unwavering commitment, The R.A.R.E. Foundation set out to make a difference.

Making an Impact

In just a few short years, our efforts have touched the lives of hundreds of individuals. We've provided expert credit education, helping people understand, manage, and rebuild their credit. We've supported aspiring entrepreneurs, giving them the knowledge and resources they need to start and grow their businesses. And we've helped countless individuals prepare for the job market, equipping them with the skills and confidence to succeed.

Our impact has been particularly felt among veterans and the formerly incarcerated—two groups that often face significant barriers to financial stability. Veterans have been served with the respect and support they deserve, ensuring they can access the benefits and opportunities they've earned. The formerly incarcerated have been given a second chance at life, with access to the tools and education they need for full recovery and reintegration into society.

PLATINUM Plan Details

Custom Donation For a minimum of 100 individuals:

The Platinum Package is designed for organizations, businesses, and communities committed to making a lasting impact by safeguarding the financial futures of their members and students. With this package, you can protect 100 students from a school while also offering essential financial literacy and identity protection services to your employees or group members.

Now more than ever, organizations have a duty to support their communities and promote financial well-being. By choosing the Platinum Package, your organization demonstrates its commitment to Social Responsibility—helping not only your employees but also protecting the next generation of students. Together, we can create a ripple effect of financial empowerment, benefiting both your organization and the wider community.

For a donation of $2,500 you and 100 Students will receive:

$2,500 Donation:

  • Comprehensive identity theft protection
  • Credit monitoring across all three major credit bureaus
  • $1 million in identity theft insurance (per membership)
  • Access to all three credit reports (per membership)
  • Who Stole My Identity?” is a powerful and engaging eBook designed to help readers understand the growing threat of identity theft and how to protect themselves from becoming victims. Written by financial literacy advocate Preston “Kid Kredit” Luzunaris, this guide breaks down complex topics in an easy-to-understand way, making it accessible for both adults and students alike.
  • The Power of Credit” is an insightful eBook that teaches the fundamental principles of building, maintaining, and leveraging a strong credit profile. Whether you’re new to managing credit or looking to improve your existing credit, this guide provides the knowledge and tools you need to achieve long-term financial success.
  • You get a personalized review of your credit and financial situation from our experts at Kredit Koncepts to help you understand your current credit situation and identify areas for improvement.
  • Your donation helps your organization get protected and also sponsors 250 High School Students, ensuring their identities are protected and they receive essential Financial Literacy Education through our digital curriculum.

For a donation of $2,500 you and 100 Students will receive:

GOLD PACKAGE Plan Details

The Gold Package offers comprehensive financial protection and education for you as well as 6 sponsored students. This premium package equips you with the resources to secure your financial future while making a significant impact by helping multiple students gain critical financial literacy skills and identity protection.

$150 Donation

For a donation of $150 you will receive:

  • Comprehensive identity theft protection
  • Credit monitoring across all three major credit bureaus
  • $1 million in identity theft insurance (per membership)
  • Access to all three credit reports (per membership)
  • “Who Stole My Identity?” is a powerful and engaging eBook designed to help readers understand the growing threat of identity theft and how to protect themselves from becoming victims. Written by financial literacy advocate Preston “Kid Kredit” Luzunaris, this guide breaks down complex topics in an easy-to-understand way, making it accessible for both adults and students alike.
  • The Power of Credit” is an insightful eBook that teaches the fundamental principles of building, maintaining, and leveraging a strong credit profile. Whether you’re new to managing credit or looking to improve your existing credit, this guide provides the knowledge and tools you need to achieve long-term financial success.
  • Get a personalized review of your credit and financial situation from our experts at Kredit Koncepts to help you understand your current credit situation and identify areas for improvement.
  • Your donation also sponsors 6 High School Students, ensuring their identities are protected and they receive essential Financial Literacy Education through our Digital Curriculum.

SILVER PACKAGE Plan Details

With the Silver Package, you’ll gain enhanced financial protection and education for both you and a sponsored student. For just $50, you’ll receive a powerful set of tools designed to secure your financial future and make a meaningful impact by sponsoring 2 students. Here’s what’s included:

$50 Donation

For a donation of $50, you and 2 students will receive:

  • Comprehensive identity theft protection
  • Credit monitoring across all three major credit bureaus
  • $1 million in identity theft insurance (per membership)
  • Access to all three credit reports (per membership)
  • “Who Stole My Identity?” is a powerful and engaging eBook designed to help readers understand the growing threat of identity theft and how to protect themselves from becoming victims. Written by financial literacy advocate Preston “Kid Kredit” Luzunaris, this guide breaks down complex topics in an easy-to-understand way, making it accessible for both adults and students alike
  • “The Power of Credit” is an insightful eBook that teaches the fundamental principles of building, maintaining, and leveraging a strong credit profile. Whether you’re new to managing credit or looking to improve your existing credit, this guide provides the knowledge and tools you need to achieve long-term financial success.
  • You and another individual get a personalized review of your credit and financial situation from our experts at Kredit Koncepts to help you understand your current credit situation and identify areas for improvement.
  • Your donation also sponsors 2 High School Students, ensuring their identities are protected and they receive essential Financial Literacy Education through our digital curriculum.

BRONZE PACKAGE Details

When you donate through the Bronze Package, you’ll receive essential tools to empower your financial journey, while also making a lasting impact by providing the same resources to a student in need. With your donation, both you and a sponsored student will benefit from the following:

$25 Donation

For a donation of $25 you will receive:

  • Comprehensive Identity Theft Protection
  • Credit Monitoring For All 3 Major Credit Bureaus
  • $1 million in Identity Theft Insurance
  • Access to All 3 Credit Reports & Scores
  • “Who Stole My Identity?” is a powerful and engaging eBook designed to help readers understand the growing threat of identity theft and how to protect themselves from becoming victims. Written by financial literacy advocate Preston “Kid Kredit” Luzunaris, this guide breaks down complex topics in an easy-to-understand way, making it accessible for both adults and students alike.
  • “The Power of Credit” is an insightful eBook that teaches the fundamental principles of building, maintaining, and leveraging a strong credit profile. Whether you’re new to managing credit or looking to improve your existing credit, this guide provides the knowledge and tools you need to achieve long-term financial success.
  • Get a personalized review of your credit and financial situation from our experts at Kredit Koncepts to help you understand your current credit situation and identify areas for improvement.
  • Your donation also sponsors a High School Student, ensuring their identity is protected and they receive essential financial literacy education through our Digital Online Curriculum.

Learn How to Safeguard Your Identity

"Who Stole My Identity?" by Kid Kredit is an engaging and informative e-book that covers: